Tough Girl - Daily Podcast

After working in finance for 8 years, I quit my city job and spent 18 months travelling the world, climbing Kilimanjaro, backpacking around South America and doing a ski season. I used this time to help me decide on what I wanted to do with my life. ​ I set up Tough Girl Challenges as a way of motivating and inspiring women and girls. I'm the host the Tough Girl Podcast where I interview inspirational female explorers, adventurers, athletes and everyday women who have overcome great challenges. I completed the Marathon des Sables in April 2016 and in 2017 I will be thru hiking the Appalachian Trail (2,190 miles) in 100 days! This is my daily update of what I get up to! I want to share the journey, the high points the low points and what it takes to build a business while having fun and going on adventures! Sarah AKA - Tough Girl xx The Daily Podcast will be on hold until I come back from the Appalachian Trail. I will be thru-hiking from the 3rd June to the 10th September. You can watch my vlogs on my Youtube Channel -
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May 21, 2017

Tough Girl Daily - 20 May - #Wedding! #NewEquipment #Routines

  • Productive morning
  • Forcing myself to do work
  • Making it happen
  • Getting ready in 30 mins
  • Chilled evening
  • Super relaxing
  • Making up things to do
  • Go Pro HERO 5
  • Ready to create some epic vlogs
  • The sound quality….
  • What to do?
  • How to get the footage into dropbox
  • My biggest concern
  • Wifi in towns… good or bad?
  • New Blog posts uploaded
  • The importance of routines
  • x


Follow me on Instagram stories @toughgirlchallenges


May 20, 2017

Tough Girl Daily - 19 May - London Freelancers’ Fair 2017


  • Setting an alarm
  • Travel to London
  • BECTU Freelancers Fair
  • Seminar - Claim your digital space!
  • Lawrence Elman
  • Eline Van Der Velden
  • No right or wrong
  • Doing what’s right for you
  • Career Highlight…
  • Career Lowlight…
  • My top piece of advice..
  • Why you have to start
  • Putting yourself out there
  • Be a doer
  • Take ACTION
  • Don’t get caught up in your own head
  • Take action to cure your fears
  • Does 8,602 steps count towards a training session!
  • Good new coming tomorrow
  • Wedding - follow on Instagram Stories!
  • Have an amazing Friday!
  • Take one step today
  • x


Follow me on Instagram stories @toughgirlchallenges

May 19, 2017


  • Up early
  • 4 mile walk done 
  • Ready to get out there and to start
  • Looking for gold bracelets
  • Laptop cleaned up
  • Heading to London
  • Having to set an alarm
  • To film or not?!
  • 1 more walk to do..
  • 2 more strength & conditioning 
  • Record a few more videos
  • Upload a blog post
  • New books to read - The Secret & The Power
  • New pins on my Pinterest Board
  • Speak tomorrow 



May 18, 2017
  • Fun at the gym
  • 60 kg
  • Smashed out another 4 mile walk
  • Practice with my tent
  • 6 mins to put it up - 3 mins to take down
  • More research into the trail towns
  • Checking out walking plans
  • Speak tomorrow 



May 17, 2017

Tough Girl Daily - 16 May - #NewEpisode #Planning #PackWeight #100DayChallenge


  • New episode out with Phoebe Smith on the Tough Girl Podcast
  • Trying to work out where and when I’ll be on the trail
  • Questions I can’t answer now!
  • Final week of training - 4 - 4 mile walks!
  • My bag is not that heavy….
  • 7,909 g = 17.43 lbs = 8 kg
  • Not including water, food & jacket
  • Why I went for a poncho
  • New blog post to be uploaded
  • Trying to figure out what to do at the start!
  • Plan for the first 200 miles
  • Over 400 subscribers on Youtube!
  • More info coming about Summer Blogging
  • 100 Day Challenge - What are you going to be doing!
  • Plans for the week
  • Have an awesome day!!
  • Checkout the blog and subscribe to my Youtube channel
May 17, 2017
  • New Week
  • Cheryl Strayed on How to Deal with Fear and Grief
  • Fears for the Appalachian Trail
  • Nothing else more to do regarding training
  • Aiming to be undertrained
  • Dead time…
  • Your mind..
  • “What if…”
  • Other peoples fears…
  • Have an awesome day!!
  • Checkout the blog and subscribe to my Youtube channel


Follow me on Instagram stories @toughgirlchallenges


May 15, 2017

Tough Girl Daily - 14 May - #SuperSunday #RecordsBroken #Downloads

  • Tears of happiness
  • Checking my media host
  • 500/600 downloads per day
  • BIG Shock!!
  • 6,000 downloads…. in a day!!!
  • 7,376 downloads by 10pm - spread out over 80 episodes
  • Breaking 300,000 downloads…
  • New patron! Thank you Gemma Smith!
  • 108 patrons - $477 per month
  • Where has the spike come from?
  • Zero money spent on advertising
  • I can’t stop smiling!!!
  • Looking horrendous on Instagram stories!
  • Watching ‘Big Foot’ on Youtube
  • Sunday Blues… 
  • Have an awesome day!!
  • Checkout the blog and subscribe to my Youtube channel

Follow me on Instagram stories @toughgirlchallenges


May 14, 2017

Tough Girl Daily - 13 May - #EmmaTimmis #FacebookGroups #GettingRidOfNegativity

  • Meeting up with Emma Timmis for lunch
  • Potential business venture with Emma
  • Thinking about the Mental Aspect of the hike
  • Appalachian Trials By Zach Davis
  • FB Groups…. negative environments…
  • Drone footage on the AT
  • Connecticut State Challenge - 52 miles in 1 day…
  • Cutting out negativity in my life
  • Why does the negativity come through? Sex? Number?
  • 15 mile and 18 mile - Fast hiking plans
  • What I’m struggling with
  • Not being able to plan….
  • My Start Strong Plan…
  • Why I need to change my start plan…
  • Wanting a plan!!
  • 390 subscribers on YouTube
  • Investing in a GoPro??
  • How can I make it happen?
  • Selling some stuff on eBay!!!
  • Credit Card….
  • Have an awesome day!!
  • Checkout the blog and subscribe to my Youtube channel

Follow me on Instagram stories @toughgirlchallenges

May 13, 2017

Tough Girl Daily - 12 May #Video #GearReview #TribeThursday


  • Uploading video of my gear for the Appalachian Trail
  • Making a mistake
  • Not ticking anything off my to do list
  • My expenses and what I’ve spent to get ready for the Appalachian Trail
  • £12 on research
  • £124 visa, to get it delivered £18
  • £767 - Travel & accommodation
  • My two biggest expenses - backpack & air mattress
  • Supplements!!
  • Holding out for the shoes!!
  • New blog post coming tomorrow
  • Summer blogging… moving forward
  • Quality check on blog post and upload on a Thursday #TribeThursday
  • Interview with Rae Red
  • Update on 100 day challenge
  • Why I love this challenge
  • Why the small things do matter
  • 5 push up in the morning?
  • Why it has to be personal to you
  • Why you want to make it specific
  • Why accountability is so important
  • Lemon & mint water
  • My weight has dropped back down to 10.5
  • New blog post out on my body update
  • Catching up with Emma Timmis
  • Need to practice putting my my tent!!
  • Have an awesome day!
  • Checkout the blog and subscribe to my Youtube channel

Follow me on Instagram stories @toughgirlchallenges


May 12, 2017

Tough Girl Daily - 11 May #3thingstodo #walking #swimming #PhoneFixed


  • Great day
  • Getting my phone fixed!
  • Super relaxing swimming
  • Speaking to Abigale from Motivational Monday Podcast
  • Top tips for guest - twitter, add value, comment on their blog, connect via Linkedin
  • If you don’t ask, you don’t get
  • Being relaxed about guests
  • New videos to be recorded
  • 2 new patrons! LiSa & Loubou - $468 via Patreon
  • Donation from Mike Grey
  • New episode -  Elspeth Beard - 1st women to motorcycle around the world
  • Tough Girl Tribe - 1000 members
  • Tough Girl Team - totally awesome!!
  • 6,000 Instagram, over 7,100 followers on Twitter
  • 385 Subscribers on youtube, and 30,000 views on youtube
  • coming up to 300,000 downloads 
  • 100 Day Challenge - coming tomorrow…
  • Have an awesome day!

Follow me on Instagram stories @toughgirlchallenges


May 11, 2017

Tough Girl Daily - 10th May #stories #100DayChallenge #Interviews #MHAW


  • New Patrons - Thank you Margie Woods
  • The impact of the podcast
  • Mental Health Awareness Week
  • Blog post - What more can be done 
  • The power of story telling
  • WAEXPO Seminar - in Bristol
  • Being inspired by Amy Hughes
  • The ripple effect
  • Images have been uploaded for the podcast -can’t get the order right :-(
  • 5 things to do on the to do list
  • The 100 Day Challenge
  • Positive goals
  • Summer Blogging Idea….
  • New blog posts on the Appalachian Trail
  • What to do for the next 20 days…
  • Doing interviews for other podcasts
  • Mouth ulcer?!!
May 10, 2017
  • Speaking to my sister in law - Julia who is based in Melbourne 
  • Her background
  • How she came to be in Melbourne
  • Deciding not to go back to her corporate career after having Grace
  • Her new company - Shoots Marketing Consulting 
  • Where the idea came from and why she’s been thinking about it for 2 years
  • The first step she took to start her company
  • Speaking to accountant first
  • How it builds overtime
  • Solving problems
  • What she is focusing on
  • The call to action 
  • Why it’s the simple things that everyone forgets about
  • What I learned from my failures when I started the Tough Girl Podcast
  • The challenges at the start of a new business
  • Getting new clients
  • Only working 3 days a week


Contact Julia

Say hi on twitter  - @shootsmarketing

May 9, 2017
  • Final bits of preparation
  • Train ticket booked to London £22
  • Tough Girl Tribe Meet up all booked in
  • Hair donation is going ahead - with thanks to Andrew Collinge - Graduate Salon in Birkenhead
  • Bits & Bobs
  • Hotel booked for Atlanta
  • WonderWomen
  • REI #ForcesofNature
  • Lift to the start line $10
  • Final bits - new trainers & a jacket
  • Waiting to hear back from a campaign I’ve applied for 
  • Be in it to win it
  • How I’m feeling at the moment
  • Making adjustments to my backpack
  • Taking apart my Raidlight backpack and adding it onto my Aura Backpack
  • Tough Girl Team blog out
  • New blog about what’s going to happen to Tough Girl Challenges
  • What’s going to be happening to Tough Girl Daily
  • Little jobs
  • 3 New book winners from the April Competition!
  • Goal for Patreon $500 before the trail
  • Budget for the trail - trying to cost out food???
  • The final push
  • How are we in May?!?!
  • The constant questions?
  • Have I forgotten anything?!
  • Plan to get everything done by the weekend!
  • Have an awesome Monday!
  • Thinking back to Lisbon - November 2017
  • Living my dreams


Follow me on Instagram stories @toughgirlchallenges


May 8, 2017

Discussion points

Below are the questions I’ve been sending to interviewees so you get a sense of the areas I want to cover but I’d like to keep it as conversational as possible. Some will be more applicable than others:


  1. What is you field of interest/expertise and before you started podcasting and what was the primary form through which you communicated in that field? 
  2. How did you become interested in podcasts and what was the process you went through in becoming a podcaster?
  3. How did learning the skills of podcast production/hosting influence/change you understanding of communication in your field?
  4. What particular advantages does podcasting have over other media forms such as Film, TV, blogging/social media, traditional journalism?
  5. Do you see a difference between podcasting and radio?
  6. What are the advantages and disadvantages of podcasting over writing?
  7. Do you see podcasting as essentially a dissemination platform or has it had some specific impact on your fundamental conception of your field of interest/discipline? 
  8. Do you define yourself as a podcaster as much as any other identity such as writer, filmmaker, scientist, comedian, musician, academic?


Social Media


My Links!


Twitter -

Instagram - 

Blog/Website - 

FaceBook - 


Tumblr - 

Pinterest - 

Patreon -

May 7, 2017
  • Gym session - new training program (which will be on the blog soon!!!)
  • The power of podcasting
  • Catching up with Stacey Copeland, & her mum!
  • Losing site of Shore - amazing new documentary
  • One Punch - new documentary 
  • Ellen from Rando Girls & Gemma Smith (From 7 women - 7 challenges)
  • TENT!!! Is sorted!!! Thank you Ellen!!!
  • Gear time!!
  • Terra Nova - 2 man tent…. so light!!
  • Amazing team of women helping to support me!
  • Pre loading all of the photos onto the home page
  • Promoting the podcast onto Linkedin
  • Pre-loading all of my podcast episodes!!
  • Focus on the blog!
  • Putting on weight…
  • Infused water…. new obsession!!!
  • How did I meet Ellen?!
  • Not being sociable
  • Friends who I’ve met via social media!
  • Plans for Sunday 
  • Fun announcements coming out for the Tribe!
May 6, 2017



Sarah Williams from Tough Girl Podcasts

Tell me a bit about yourself :)

You were working in the city originally, weren’t you? What were you working in and why did you decide to leave?

What prompted you to then take the steps to travel around the world?

Did you go on your own?

How did you decide what to do?

How did you choose where to start?

Did you have a plan? Or leave it open so you could explore as you pleased?

How did you feel the morning of setting off?

When you’re on the road - how do you find somewhere to stay that night? And the next? Do you just show up to a hostel and hope they have a room?

How did you find out where the best places to go were?

Which was your favourite country?

What were the highlights of your trip?

I bet you met some incredible people - who stands out in your mind the most?

How did you cope with money?

Was it easy to get hold of the correct currency? 

How much did you roughly spend a day/on accom?

What lessons did you learn from your trip?

What are your top 5 tips for going traveling?


Explore my blog Hannah Outside | Connect with me on LinkedIn | 
Follow me on Twitter | Subscribe to my Youtube | 
Browse my Instagram | Tag my new profile Women Outdoors
May 5, 2017

Show notes

  • May the Force be with you
  • Frustrating day
  • Editing…Editing…Editing…
  • Using deadline pressure to get things done
  • Perseverance, hard work and bashing them out
  • Interviews with Pip Hare & Catherine Edsell
  • Final push on Friday
  • Changing plans for Friday
  • Speaking to Steve Adams “Mighty Blue” for a podcast interview
  • “So full of energy!!”
  • Dr Dario Llinares - Principal Lecturer in Contemporary Screen Media (I’ll try and record it from me end for a Daily Podcast episode)
  • Using Screenflow (recording 3 videos on how to edit)
  • Blogging & podcasting workshop film - check out my youtube channel
  • Plans for Friday
  • Have an awesome day
  • Come and check out Instagram stories!! @toughgirlchallenges
  • xx 




Twitter -

Instagram - 

Blog/Website - 

FaceBook - 


Tumblr - 

Pinterest - 

Patreon -


May 4, 2017

Tough Girl Daily - 3rd May - #Interviews #DontCheckTwitterAtNight


  • Interview day
  • Not sleeping well
  • Interview at 9 am with Catherine Edsell
  • How I first heard about Pip Hare
  • 3 Peaks Yacht Race
  • Watching documentaries 
  • Voting for Liverpool Mayor
  • Women’s Equality Party
  • No more old, white men telling us what to do
  • 2nd vote to the Green party
  • Plans for tomorrow
  • Come and check out Instagram stories!! @toughgirlchallenges
  • xx 




Twitter -

Instagram - 

Blog/Website - 

FaceBook - 


Tumblr - 

Pinterest - 

Patreon -


May 3, 2017
  • Having a wonderful day
  • 100th episode with Cheryl Strayed
  • Social media morning
  • Facebook boost - not getting the result I wanted
  • Walking 12 miles with my new backpack
  • Heading over to Hilbre Island
  • Doing some Instagram stories @toughgirlchallenges
  • Ice-cream…
  • Taking some time to think and evaluate where I am
  • Epsom salt bath
  • Editing Laura Maisey Podcast
  • Being interviewed for a new podcast - By Kelly Coves
  • Feeling drained..
  • 9.30… bed 
  • xx 


You can listen to the Tough Girl Podcast on the go via iTunes, Soundcloud & Stitcher!




May 2, 2017
  • Having a productive day
  • Applying for a campaign through Freestak (ISPO, Stance, Fori bars etc)
  • Creating my video….
  • 4 more podcasts uploaded
  • 3 more to go!!
  • By Wednesday all the podcasts will be recorded
  • The final push… trying to stay focused and not get distracted
  • Completing this project first
  • Working with my PT - Chris Thomas
  • Box jumps, hops, calf raises, hanging knee tuck, kettle bell swings, reverse prowlers
  • Leg burn… brutal
  • I need to share my new strength and conditioning program
  • Patreon goal for April 104 patrons - $444 per month
  • Goal for May $500 before I start the trail
  • Food budget $100 a week for food?
  • Re evaluation on millage at the start.. starting off with lower millage and building up to it gradually
  • I like being in control
  • I like being ahead of the game
  • My personal development goals
  • Training to failure
  • Mastermind May Call - why I started the group
  • Levelling up - why you need to surround yourself with people who can do that
  • 2nd May - 100th episode - Cheryl Strayed
  • Boosting the episode through Facebook - £10… £15
  • 285,000 downloads… I need to average 27,000 each month to hit 500,000 by the end of the year
  • Plans for my week - everything is scheduled in…
  • What have I forgotten?
  • Putting on weight…. love handles…
  • Future blog posts - body, team, plans for while I’m away, how people can support me on the trail, what if, favourite podcasts
  • Financial support - how to say it? how to ask for it?
  • Don’t create - Document
  • Have an amazing week - know what you want to achieve, be specific, add in breaks
  • Watching - Losing site of shore - with Natalia Cohen - watch on Netflicks
  • Julia Williams will be coming on the Tough Girl Daily Podcast!
  • Getting to meet members of the Williams Family!!
  • Only 30 more days of the daily podcast!!
  • xx 
May 1, 2017

The questions I answered


Please see below for questions:
  1. Firstly what spurred you on to change your lifestyle from working in finance to now being a fully fledged adventurer?

  1. Out of the many expeditions that you have set yourself, which one challenged/pushed you to the limits both physically and mentally?

  1. Is there one piece of equipment that you cannot go without whilst on an expedition?

  1. Your podcast Tough Girl Challenges has now been running for many years. What inspired you to set this up initially and how much work goes into creating your podcasts?

  1. You interview women from all walks of life. Do you feel that this has inspired you as a person to try new things?

  1. You are next planned expedition is to embark on a 100 day hike across the Appalachian trail. How long does planning such a trip take?

  1. Finally as it is International women's day what piece of advice would you give women out there who may only just be starting/keen to start up their own adventures and try something new?
Thanks again and hopefully we will get to meet you in person some day soon
Dani @mountainandco
Apr 30, 2017

Tough Girl Daily 29th April - #ranting #frustration #DiaryManagement 

  • Not sleeping well
  • She Podcasts the closed FB group for female podcasters
  • Getting podcast interviews booked in 
  • Having my brains picked about podcasting
  • Getting frustrated
  • Having my time wasted
  • Scheduling phone calls for when I’m walking
  • Being on top of everything
  • Having a very specific diary regarding podcasting and blog posts
  • I head off in 30 days!
  • 2 camp america interviews booked in
  • The Tough Girl Team!
  • Freestak
  • Moving too quickly
  • Needing to do a video submission
  • Plans for Sunday
  • Getting excited for tomorrow
  • Waiting for the WAEXPO film to go on Youtube
  • Waiting to speak to Laura Maisey
  • 2 more interviews to do
  • How to convert video to audio and re purpose the content (Auphonic)
  • Mountains & Co questions coming tomorrow - let me know what you think!
  • Julia Williams will be coming on the Tough Girl Daily podcast to share more about her new company
  • Have an amazing day and an amazing weekend
  • xx
Apr 29, 2017

Tough Girl Daily - 28th April - Special Guest - Caroline Wellingham!!


  • April plans and how Caroline has got on
  • Focused on 3 areas of her life - business, health and general
  • 3 new clients, 40 ladies signing up for the next challenge
  • Going international with clients
  • Hypnotherapy 
  • Instagram posting… but not feeling it
  • Deciding to do FaceBook live everyday
  • Putting herself out there everyday
  • Getting outside her comfort zone
  • A stand out FB Live
  • Life is not a dress rehearsal - you have one shot - give it your best!
  • Why you need to believe in yourself
  • Why you need to focus on all the reasons you can do something
  • Doing 5 things everyday to help with her business
  • The Success Principles - By Jack Cranfield
  • Hypnosis…. being a sceptic and giving it a go
  • Health goals and what’s been happening in April
  • 5 mile Friday followed by frittata!
  • Getting a Fitbit - waiting to hit 10,000 steps
  • Books she’s reading
  • Explicit Podcast
  • 1/3 of the way through 2017
  • Where has the year gone!!
  • The next challenge
  • Losing your sparkle
  • 1st May - setting goals for the 61 Day Challenge
  • Why you need to focus on what is important to you
  • £61 for 61 days - check out Raise the Bar Life Coaching FB Page
  • Final words of advice for the women and men listening


Feeling inspired week after week? 


You can do 3 easy things to help me continue to grow the podcast!


  1. Subscribe to the podcast in iTunes, so you won’t miss a single episode
  2. If you’re loving the podcast, please leave a 5-star review on iTunes! I read every single comment!
  3. Share the podcast with your friends, especially if you think it could help them, and spread the #ToughGirlPodcast love. 


Your support helps me continue to grow the podcast and do inspiring things in this space! Already done all 3? You’re a rockstar! Thank you!


Want to do more?


Please become a Patron and donate a small fixed amount every month to help fund the runnings costs.

Apr 28, 2017

Alison Ingleby is a freelance writer, aspiring novelist and outdoor addict. She blogs about outdoor adventure, climbing, running and anything else that takes her fancy at Windswept Writing, and is still figuring out what her next big adventure will be.


Apr 27, 2017

Tough Girl Daily - 26th April - Making the train!

  • Amazing breakfast - check out my instagram photo!
  • How to get home from London the cheapest way…
  • Getting the bus…
  • Almost missing the train
  • Making a run for it with a suitcase and handbag
  • Getting measured for my backpack
  • Backpack ordered - £144
  • Exofficial underwear £16
  • Getting things done!
  • Time is allocated out
  • New blog post from Alison Ingleby
  • Becoming an Ambassador!
  • My amazing Patron - Mike! - THANK YOU!!
  • Heading back to London on the 19th
  • Being glad to be home
  • Not missing London at all
  • Have an awesome day 
  • Cheryl Strayed coming on the podcast - next week!!
  • Check out my instagram stories @toughgirlchallenges
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